Infographics created by clueless or inexperienced designers are often put together purely as link bait, with no meaningful content or worse - content that “lies.” Its not an easy thing to do as it requires a designer to understand the data first, then visualize the way to display it for others. INFOGRAPHICS: The Good and The Bad from Didit MarketingĪpril 24, 2015: The purpose of infographics is to visualize data, to communicate information clearly and effectively.